EnsoB2B solution
Increase your form completion rates by 50%
You probably noticed (or already tested) that there is a strong relationship between the form’s objective and the requested information. Many fields, data confidentiality, difficulty to retrieve information are all obstacles to filling a form… EnsoBtoB’s autocompletion solution allows you to reduce this rate and to keep your database clean and up to date.
Why choose the EnsoB2B solution?
Collecting prospect or customer data has become commonplace in recent years with forms and other subscription coupons available on websites (access to certain services, physical or virtual event registration, white paper downloads, etc.).
The requested information varies greatly, from a simple email address to a complete company profile.
The number and type of fields required to subscribe to your services will definitely impact your conversion or subscription rate and the quality of the information collected will influence your sales tunnel.
The number of companies that don’t make it past the third year of operation is estimated to be between 25% and 34%.Consequently, you need to make sure that the data is true and relevant, but the process must be short.
Data enrichment involves the ability to combine a data collection system filled in by your users on your website with a real-time search for additional data.
You need to define ahead of time which information is relevant to your business and which fields are needed to optimize your marketing campaigns, to segment your database or to establish personas specific to your business (type of business, industry, sales, location…).
How does the EnsoB2B solution work?
The EnsoB2B solution provides you with all the company data that allows you to quickly complete the profile of your prospects with consolidated and verified data from the company directories available in more than 80 countries in Europe, the United States, Latin America and Central Asia.
The EnsoB2B solution offers you the following services:
Query of all the company directories (Ex Base SIRENE)
Quarterly update frequency
- Company identity sheet: company number (depending on the country), postal address, creation date, activity sector
- Data related to the company’s activity: previous year’s sales, number of employees
- Company identification through their unique number (DUNS)
- Data reference on more than 80 countries in Europe, the United States, LATAM and Central Asia
Simple search using the company name (multiple answers possible for companies with local structures)
Advanced search which allows a unique answer
The EnsoB2B solution helps you acquire new customers (API integration in your online forms). It also improves the reliability and standardization of your databases (file processing). All these processes respect the GDPR legislation in force.
